The award-winning South Bank design hotel, Mondrian London has now officially become Sea Containers London. Paying homage to the history of the iconic building in which the hotel sits, the new name also marks the hotel’s independent status, as part of the Lore Group’s collection of independent hotels.

Lore Group – an international hospitality company operating in Europe and the United States – will take over the management of the property from sbe. The seamless transition will allow Sea Containers London to operate as normal with an on-property team.

The hotel, boasting 359 guest rooms and suites, will keep its original design following the transition, the hotel will receive a variety of interior updates that will build on the existing design. In addition to this, staff will model new uniforms, which nod to the golden age of transatlantic travel mixed with the contemporary street style of the South Bank.

As part of the hotel’s new status, Sea Containers London will debut a fresh graphic identity and branding to reflect the next chapter in the hotel’s history. A playful sense of humor has been incorporated into the Sea Containers London brand, with materials featuring classic images with pop art-style illustrations that reflect the nautical history of the building and the transatlantic design of the interiors.

“We’re very excited about this new era and next step in the hotel’s story,” says Billy Skelli-Cohen, CEO, Lore Group. “Our incredible hotel team will continue to offer guests an unrivaled experience at Sea Containers London. We have lots of initiatives in the pipeline and look forward to welcoming all our guests in 2019 and beyond.”

In addition to the changes, some favorites at the Sea Containers London will remain. The Sea Containers Restaurant and award-winning Dandelyan bar from Ryan Chetiyawardana will continue to entertain guests, as well as the rooftop bar, 12th Knot (formally Rumpus Room), featuring an outdoor terrace with panoramic views of the River Thames. And the hotel’s acclaimed spa, agua, and the 56-seat Curzon cinema will also continue to operate within the hotel as normal.

For further information about Sea Containers London, visit www.seacontainerslondon.com.